Posts by kylegray

The Crossroads of the Hero’s Journey and the Buyer’s Journey

Click the “The Crossroads of the Hero’s Journey and the Buyer’s Journey” infographic below for a full-size downloadable PDF. Don’t forget to check out the full article below for more details and information! Want to publish this infographic on your site? Click here for the embed code Many startups, entrepreneurs and small businesses struggle with…

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How To Create Content For Every Stage Of The Buyer’s Journey

Click the “Content And The Buyer’s Journey” infographic below for a full-size downloadable PDF. Don’t forget to check out the full article below for more detail and information on the Buyer’s Journey and the types of content you can create!   Want to publish this infographic on your site? Click here for the embed code…

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How To Run Content Marketing For A Million Dollar Business

Bootstrapped startups can get incredible results from content marketing. Often, content marketing campaigns start as a founder sharing the story of their startup and engaging with their audience. As the business grows so do the demands of the content marketing campaign; it often becomes too much for the founder to handle alone. In this case…

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A Process For Automating Content Research

Content marketing is a very time intensive art. It can be difficult for one single person to manage an entire content pipeline and produce high-quality content consistently. It is possible to outsource some of the elements of content marketing to free up more time to focus on what you do best. This process makes it…

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An Introduction To The Slow Web Movement

The Slow Web movement borrows its name and philosophy from the slow food movement. The fast web is a super-sized overload of information, while the Slow Web is a nutritious and balanced experience. Pop ups, notifications, facebook feeds and emails are all designed to grab your focus. This kind of attention is taxing. Each time…

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